User Experience is not something that came out of thin air, but rather came as naturally as do ideas to us, humans.
It wasn’t anything premeditated but developed with the evolution of technology and the world in general. Today, almost by 2,38,000 designers across 1,29,000 companies in the UK only have sought a career in UI UX design. As the need for user experience emerged over the years, the demand for experienced and exemplary UI UX designers by the commercial companies skyrocketed.
What is UI UX Design?
In the eloquent words, UI UX design is something encompassing all aspects of the end-users’ interaction with a company, its services, and its products. User experience design service is not only fungible with usability and user interface but constitutes other areas as well.
This process undertakes the measures required in developing products and services rendering pleasing and meaningful experience to the users and customers by seamlessly integrating aspects such as usability, branding, design, and functionality, among others. In fact, for the success of a mobile app, UI UX design has emerged as essentiality.
Who is a UX/UI designer?
For every app an entrepreneur/company thinks of, there is a team of UI/UX designers who work on the app to make it usable. UI/UX designers ensure that the app that is being created is easy to understand, easy to use, and is aesthetically pleasing.
In 2023, mobile apps are projected to generate more than $935 billion dollars in revenue. That is why entrepreneurs today see this as the number 1 business opportunity, and every new business idea or digitisation of an existing business creates the need for UI/UX Designers.
With the introduction of Jio, the internet spread like wildfire across India, thanks to the cheap services. The number of internet users in India is said to grow to 666.4 million in 2023. Thanks to cheap smartphones, the number of smartphone users in India is expected to rise by 84% to 859 million by 2022.
People in UK installed more mobile apps in 2019 than any other country, accounting for 4.5 billion app installs in the first quarter alone. App Annie forecasts that by 2022, India will have 37.2 billion downloads a year, a growth rate of 207% – which makes it by far the fastest growing app market in the world. In 2018, 38% of Indians used more than 6 apps on a daily basis.
Let’s explore some reasons that make a career in UI-UX design career a good choice:
According to the Economic Times, there has been a 3X rise in the salaries of design leaders at consumer tech companies in the past 3 years. Design Leaders at a leading consumer tech company have an average per annum salary of 42,000 GBP
Big companies are slowly realising the importance of skilled UI-UX designers. Flipkart for, example, increased their product sales to Rs. 3000 crores in 2016 during the Big Billion Days from Rs. 2000 crores in the previous year. One of the factors that contributed to the success of the sale was the complete redesign of the user interface and the user experience of their app. As of August 2019, India had 1.67 million app economy jobs, over a 39% gain since May 2016.
What’s better than being able to think of app ideas?
Being able to execute it!
If you know how to create good UI-UX, you can make your own app or website to bring your ideas to fruition.
Think about companies that are worth billions of dollars – Instagram, Oyo, Snapchat, Facebook. All of these started with one big idea, but none of them would have been successful without a well-designed app and website. In-fact the founders for companies like Airbnb, Google and Snapchat are UI/UX designers themselves.
One of the interesting options as a UI/UX designer is, opting to choose to become a freelancer. India’s freelancer market is the largest in the world, with 10 million people freelancing in 2018. There are various Indian platforms that connect freelancers to companies in need for certain UI/UX work. Paypal released a survey in 2018 that showed that web design and mobile app development freelancers were some of the most sought after.
If you choose to be a freelancer, you will be able to work according to your own hours. More importantly, you can work from anywhere and everywhere – whether it is a cafe, at home or even at the beach. If you want to be a digital nomad, a career in UI-UX is perfect for you.
Popular Myths Related to a Career in UI UX Design
Of course, the tradition of myths has to pervade here too. Over the years, many myths and beliefs related to the UX design career have surfaced and we are about to burst them all today to guide you towards the truth about UX design.
- UX and UI designers perform the same functions
While UI and UX design are two integral parts of a project which are in complete harmony with each other, there is a critical difference in the responsibilities of UI and UX designers.
UX design is considered to be a process of enhancing and increasing users’ satisfaction by improving accessibility, usability, and of course pleasure produced in the communication of the user and product.
On the other side of the table, UI design is majorly focused on the design of the interface elements used by the users to complete and accomplish a certain goal within the application. It is, to say loosely, a small but integral part of the bigger machine of UX.
- Programming skills are a must to become a UI UX Designer
Though it is a skill that is beneficial for someone who wants to become a proficient UX developer, it is not an absolute necessity. You can master other prominent skills that will help you in your career.